TED Talks / ТЕД гост лектори

Andrew Stanton: The clues to a great story

1. Know your goal of storytelling
- “Storytelling is knowing that everything from your first to your last sentence is leading to a singular goal."
- “Stories confirm who we are. And nothing does a greater affirmation than when we connect through stories."

2. Make the audience care
- “Make me care, please, emotionally, intellectually, aesthetically, just make me care."

3. Make the audience put things together
- “We are born problem solvers. We are compelled to deduce, and to deduct."
- "Don’t give the audience the entire story. Don’t give them 4. Give them 2+2."

4. Find the “spine” that drive your main character’s decisions
- “All well-drawn characters have a spine. The character has an inner motor, a dominant, unconscious goal that they're striving for, an itch that they can’t scratch."

5. Embrace changes in your stories
- "Change is fundamental in stories."
- “If things go static, stories die, because life is never static."

6. Construct anticipation with uncertainty
- “Drama is anticipation mingled with uncertainty."

7. Make your audience like your main character
- Make your main character likable

8. Have a theme
- “A strong theme is always running through a well-told story."

9. Invoke wonder
- “Have them surrender to wonder."
- “The best story infuses wonder."

10. Express values you personally feel deep inside
- “Use what you know. Draw from it. It doesn’t always mean plot or fact. It means capturing a truth from your experience, expressing values you personally feel deep down in your core."


 Roselinde Torres: What it takes to be a great leader

 "Great leaders are shaping their future, not just reacting to it."

"Great leaders understand that having a more diverse network is a source of pattern identification at greater levels and also of solutions, because they have people who are thinking differently than they are."

"Great leaders dare to be different."

"The best leadership development doesn't happen by just going off to a course or a seminar… The best leadership development happens when people are learning in the context of their own strategic, economic agenda, with the actual people that they are going to influence and lead."


David Logan: Tribal leadership 

"Leaders need to be able to talk all the levels so that you can touch every person in society. But you don't leave them where you found them. Okay?"

 

Stanley McChrystal: Listen, learn ... then lead 

"A leader isn't  good because he is right; he is good because he is willing to learn and to trust."

Sheryl Sandberg: Why we have too few women leaders 

"No one gets the promotion if they don't think they deserve their success, or they don't even understand their own success."

"Don't leave before you leave. Stay in."

John Wooden: The difference between winning and succeeding

"If you make an effort to do the best you can regularly, the results will be about what they should be. Not necessarily what you'd want them to be but they will be about what they should."

"Success is: Peace of mind attained only through self-satisfaction in knowing you made the effort to do the best of which you are capable."

"Whatever you are doing you must be patient."


Maysoon Zayid: I got 99 problems ... palsy is just one

"If I can can, you can can."

Adam Grant: The surprising habits of original thinkers

"Originals are nonconformists, people who not only have new ideas but take actions to champion them... Originals drive creativity and change in the world." 

"To be original you don't have to be first. You just have to be different and better."

"When you feel doubt, don't let it go."

"The greatest originals are the ones who fail the most, because they are the ones who try the most."

"The originals, they are not different from us."

"Being original is not easy but I have no doubt about this: it is the best way to improve the world around us."

Scott Dinsmore:  How to find and do work you love

"If we don't know what we are looking for we are never going to find it."

"Everything was impossible before someone did it."

"When ordinary people are doing the extraordinary and we can be around them - it becomes normal."

"It isn't about being Gandhi or Steve Jobs, or something crazy, it is just about doing something that matters to you and it is the impact that only you can make."

"What seems impossible can become the new normal."

 

David Bowie / Дейвид Боуи

             

"Tomorrow belongs to those who can hear it coming."

 "Бъдещето принадлежи на тези, които могат да го видят как идва."

"I find only freedom in the realms of eccentricity."

 "Във формите на ексцентричността намирам единствено свобода." 

"Aging is an extraordinary process where you become the person you always should have been."

"Остаряването е изключителен процес, при който човек става това, което винаги е трябвало да бъде." 

"My work is always stronger when I get very selfish about it."

"Работата ми е винаги по-добра, когато съм егоистичен по нейно отношение."

"Music is a way of connecting people all over the world from all walks of life."

"Музиката е начин за свързване на хората по целия свят, и от всички сфери на живота."

"Living in fear is the lowest depth oh misery."

"Да живееш в страх е най-ниската точка на отчаянието."

"One who works only to become famous, he can be only miserable."

"Някой, който работи само за да стане известен, може да бъде само нещастен."

"Don't you love the Oxford dictionary? When I first read it was a really, really long poem about everything."

"Не харесвате ли речника Оксфорд? Когато го прочетох за първи път беше като наистина дълга поема з всичко."

 

 

Nikola Tesla / Никола Тесла

 

"Tell me, what will man do when the forests disappear, and the coal deposits are exhausted?"

"Кажи ми какво ще правят хората, когато изчезнат горите и се свършат запасите от руди?"

 "Everything I did, I did for mankind, for a world where there would be no humiliation of the poor by the violence of the rich, where products of intellect, science and art will serve society for the betterment and beautification of life."

"Всичко, което направих, го направих за човечеството, за свят, в който няма да има унижение на бедните от жестокостта на богатите, в който интелектуалните продукти, науката и изкуството ще служат на обществото за подобряването и разкрасяването на живота."

A Point of View: Is there still any point collecting books?

Read the whole article at the site of BBC.

Shakespeare and Company / Шекспир и компания

Click the images to open the site of the famous bookstore!

William Gibson / Уилям Гибсън

             

 "Souls can't move that quickly, and are left behind, and must be awaited, upon arrival, like lost luggage."

"Душите не могат да се пренасят толкова бързо и остават назад, и трябва да бъдат изчакани, докато пристигнат, като изгубен багаж." 

Arnold Schwarzenegger / Арнолд Шварценегер

             

"As soon as you understand that you are here because of a lot of help, you understand that now it is time to help others. You got to help others. Don’t just think of yourself."

"Колкото по-скоро разберете, че сте тук, заради многото оказана ви помощ, ше разбирате, че сега е време да помогнете на другите. Вие трябва да помогнете на другите. Не мислете просто за себе си."

„Хората, които печелят в дългосрочен план, не са по-мотивирани; те са по-търпеливи и по-ангажирани да се появят, когато не се случва нищо драматично.“

"The people who win long-term aren’t more motivated; they’re more patient and more committed to showing up when nothing dramatic is happening."

"Turn me into we."

"Обърни аз в ние."

"None of us can make it alone"

"Никой от нас не може да успее сам."

"Trust yourself no matter what anyone else thinks."

"Вярвай в себе си, независимо какво другите мислят."

"Not what but who."

"Не какво а кой."

"You have to figure out what makes you happy."

"Трябва да разбереш какво те прави щастлив."

 "I didn't want to be just a bodybuilder champion, I wanted to be the best bodybuilder of all times. Deep, deep down ask yourself who do you want to be."

 "Не исках да съм просто шампион в бодибилдинга, исках да съм най-добрият бодибилдър на всички времена. Попитайте се дълбоко в себе си кой искате да бъдете."

"The most important thing is always to have a deadline."

"Най-важното нещо е винаги да имаш краен срок."

"Trust yourself no matter how and what anyone else thinks."

"Вярвай в себе си, независимо как и какво мислят другите."

"Dig deep, deep down, and ask yourself who you want to be. Not what but who."

"Погледни дълбоко в себе си и се запитай кой искаш да бъдеш. Не какво, а кой."

"Not the law but break the rules."

"Не нарушавай закона, нарушавай правилата."

"Don't be afraid to fail." 

"Не се страхувай да се провалиш."

"Pay no attention to the people that say it can not be done."

"Не обръщай внимание на хората, които казват, че нещо не може да бъде направено."

"You must always find time to give something back."

"Винаги трябва да намираш време за отблагодаряване."

"Work like hell."

"Работи адски много."

"You have got to be inside the muscle."

"Трябва да си вътре в мускула."

Michael Jackson / Майкъл Джексън

             

"Believe in yourself."

 "Вярвай в себе си."

"Study the greats and become greater."

"Изучавай най-великите и стани по-велик."

"Lies are running sprints, but the truth is running a marathon."

 "Лъжите пробягват спринтове, но истините пробягват маратони."

"If you do not believe in yourself, who would believe?"

 "Ако не вярваш в себе си, кой би повярвал?"

"The best education in the world is to watch the masters at work."

 "Най-доброто образование в света е да наблюдаваш майсторите по време на работа."

"People ask me how I make music. I tell them I just step into it. It's like to stand in the river and bear along it. Every moment in the river has its song."

 "Хората ме питат как правя музика. Казвам им, че просто стъпвам в нея. То е като да стъпиш в реката и да се понесеш по течението. Всеки момент в реката има своята песен."

Viktor Frankl / Виктор Франкъл

               

"Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom."

"Между стимулите и реакциите има пространство. В това пространство е нашата сила да избираме нашия отговор. В нашия отговор лежи нашия растеж и нашата свобода."

 "We have seen... how responsibility grows from the awareness that one has a concrete, personal task, a mission, to fulfill. Without the perspective that there is a unique meaning for a unique human being, the human being certainly weakens in difficult situations."

"Виждали сме... как отговорнсотта нараства с осъзнатостта, че всеки има конкретна, персонална задача, мисия, която да осъществи. Без перспективата, че има уникален смисъл за всяко уникално човешко същество, човешкото същество със сигурност би било уязвимо в трудни ситуации."

"The one thing that you cannot take away from me is my freedom to choose how I will respond to what you do to me."

"Единственото нещо, което не може да ми бъде отнето е свободата да избирам как ще отвърна на това, което правиш с мен."

"Happiness cannot be pursued; it must ensue. One must have a reason to 'be happy'."

"Щастието не може да бъде преследвано; то трябва да  настъпи. Човек трябва да има причина, за 'да бъде щастлив'"

"Everything can be taken from a man but one thing, the last of the human freedoms — to choose one's attitude in any given set of circumstances, to choose one's own way."

"Всичко може да бъде отнето на човек без едно, последната човешка свобода - да избира поведението си при всякакви обстоятелства, да избира своя собствен път."

 "A man who becomes conscious of the responsibility he bears toward a human being who affectionately waits for him, or to an unfinished work, will never be able to throw away his life. He knows the "why" for his existence, and will be able to bear almost any "how"."

"Този, който става съзнателен за отговорността, която носи за човешкото същество, което предано го изчаква, или за недовършената работа, той не ще бъде способен никога да остави живота си. Той знае "защо"-то на своето съществуване и ще бъде в състояние да понесе почти всяко "как"."

"Everything can be taken from a man but one thing, the last of the human freedoms - to choose one's attitude in any given set of circumstances, to choose one's own way."

"Всичко може да бъде взето от един човек, без едно нещо, последната от човешките свободи - да се избере отношението във всеки даден набор от обстоятелства, да се избере собствения път."

"Don't aim at success - the more you aim at it and make it a target, the more you are going to miss it."

"Не се целете в успеха - колкото повече се целите в него и го превръщате в мишена, толкова повече се оталечавате от него."

"It is the very pursuit of happiness that thwarts happiness."

"Щастието се крие в самото търсене на щастие."

"When we are no longer able to change a situation we are challenged to change ourselves."

"Когато повече не сме способни да променяме даден ситуация, трябва да бъдем способни да променим себе си."